July 20, 2022
Killer Growth Strategies for Veteran-Owned CPG Brands with Dr. James Richardson, Author of Ramping Your Brand: How To Ride The Killer CPG Growth Curve
Today on the show, I’m joined by Dr. James Richardson, author of the book, Ramping Your Brand: How To Ride The Killer CPG Growth Curve. Dr. Richardson comes from an academic background. He holds a PHD in Anthropology, bringing strong research and data to
Today on the show, I’m joined by Dr. James Richardson, author of the book, Ramping Your Brand: How To Ride The Killer CPG Growth Curve. Dr. Richardson comes from an academic background. He holds a PHD in Anthropology, bringing strong research and data to support his growth strategies.
Together we have a great discussion on the CPG space and how veteran entrepreneurs should think about operating within it, especially those that are undercapitalized.
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Purchase his book here: https://amzn.to/3RM86vd
